Point me toward your happiest customer.
Reduce sales friction and strengthen credibility by building a trust system from one interview.
You get a Customer Proof Library built from one interview: a written customer story or case study, a brief video clip your team will actually use, plus a one-pager and social posts, all ready to publish.
The work carries equally well whether you're planning a launch, running a quarter of pipeline campaigns, or building the proof layer your sales team has been asking for.
The Proof Library
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Build Your Collection
Start with one customer story or case study to see how the process works, then build your Proof Library from there.
After the first story, I know your product, your customers, and your voice. That's when the work gets faster and sharper. Most clients find that a monthly or quarterly cadence feels like a natural rhythm once they see what the first story does for their sales conversations.
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Single Customer Story or Case Study - $3500
Best for your first customer story with me, or a focused proof asset tied to a single launch or campaign.
One complete bundle, delivered within two weeks of the start date.- One customer interview, 45 to 60 minutes, recorded on Riverside
- One written customer story, 800 to 1,200 words
- One edited video testimonial clip, 60 to 90 seconds, captioned
- One sales one-pager
- Three to five social posts
- Two rounds of revisions
Most clients start here. After the first story, I know your product, your customers, and your voice, and that's when the work gets faster and sharper on everything that follows. -
Quarterly Story Bundle — $3400/quarter
Best for teams building a steady and consistent proof library without adding a customer marketing hire.
- One customer interview, 45 to 60 minutes, recorded on Riverside
- One written customer story, 800 to 1,200 words
- One edited video testimonial clip, 60 to 90 seconds, captioned
- One sales one-pager
- Three to five social posts
- Two rounds of revisions
- Priority scheduling and a standing quarterly interview window
(Three-quarter minimum)
Four stories a year, one per quarter, with no monthly coordination overhead. This is the lightest retainer I offer, and it suits teams where one new customer story per quarter meaningfully changes sales conversations. -
Two-Story Quarter Bundle — $6000/quarter
Best for teams where one story per quarter isn't keeping up with sales demand or launch cadence.
- Two customer interviews, scheduled in the same week- Two written customer stories, 800 to 1,200 words each
- Two edited video testimonial clips, 60 to 90 seconds, captioned
- Two sales one-pagers
- Six to 10 social posts total
- Two rounds of revisions per story
- Priority scheduling and a standing quarterly interview window
(Three-quarter minimum)
We block one interview week per quarter. I create both bundles over the next three weeks, and you get two months of distribution before the next cycle. This is the right fit when your pipeline is moving faster than one story per quarter can keep up with.
How it works
Michelle Brammer, Director of Growth Marketing at Lingo:
"You are always one of my stronger freelancers. You tell me what to expect and when to expect it, which helps with my planning. Plus, you are not afraid to get original content and quotes or ask questions. Crazy as it may sound, that is already above and beyond many folks I worked with."
Good work happens when expectations are clear, and communication is easy. Here's what that looks like.
Step 1 - Intake & Fit
Pleased to meet you!
Fill out a short intake form covering your goals, timeline, and communication preferences. From there, we connect on a 20-minute call or keep it fully async.
Once we decide to move forward, you'll receive a service agreement, a deposit invoice, and a welcome Loom video walking you through what to expect.
Step 2 - Discovery & Build
You make a brief email introduction to your customer. I schedule the Riverside interview, run the conversation, and produce the full bundle from there.
I’ll share an outline so we can make sure we’re aligned.
A Note on AI
You'll receive a publish-ready draft and a handoff Loom for your team.
Two rounds of revisions are available. A wrap-up Loom covers what we accomplished and a few ideas for what's next. Your final invoice arrives at the same time. (A flash mob may or may not appear. I can neither confirm nor deny.)
Ready to talk about your project?
Let’s figure out if we’re a good fit.
